Many years ago when I was at RMIT uni studying my craft, we learned about a little thing called the Triple Bottom Line. In short, the theory says that for a business to be truly able to measure it’s success, it must look at more than just it’s traditional (financial) bottom line, and make a [...]
Tag Archives: business coaching
When will Tiger start winning again?
I am a golf tragic. I am the guy who gets up early every Friday, Saturday, Sunday and Monday morning throughout the USPGA tour season to watch Australia’s coverage. I play Yahoo Fantasy Golf with some mates here in Australia and North America, and every chance I get I hit a course in Melbourne to [...]
No website listed… just Facebook
I saw this brochure in a Noodle shop yesterday and found it’s ‘call to action’ very interesting. In years past, we would have seen a web address on a brochure like this. The marketer would have expected that customers would visit their website, and if they had a well designed site, they would have attempted to [...]
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Stop complaining and take responsibility
Last week I was faced with a problem in one of my businesses. Please hold onto your tears of sympathy and read on, I promise it has a happily-ever-after ending. One of my most naturally talented sales staff had failed to meet his performance target for three straight weeks. This team member had not approached [...]
